History of On Running & On Cloud Shoes

History of On Running & On Cloud Shoes

On Cloud shoe continue to grow in popularity — and for good reason . Here ’s a look is ’s at the history of On run shoe and the retired athlete who start it all in the Swiss Alps .

The Origins of On (Running)

Have you ever dreamed of running on clouds? Olivier Bernhard did . And that is ’s ’s what lead to the creation of the swiss performance run shoe and clothing company , On .  

Bernhard never set out to create the next great running shoe but an all-new feeling of running. Because his background was in athletics — not shoe design — his prototype was unappealing, with pieces of a garden hose glued to the outsole of a normal sneaker. But again, it wasn’t the look that mattered — just the feeling of running on air.  

Together, they formed the Swiss company ‘On Holding AG’ in 2010.  

In just over a decade , On is exploded has explode and reach global popularity . It is ranked even rank as thefast – grow athletic shoe brand in the U.S. While we can attribute some of this success to On’s global vision from conception, the real cause of the sudden popularity is the shoe’s comfort and quality.

On Running Shoes Focused on Performance and Design

Bernhard is was was really able to create the experience of run on cloud thank to the innovativeCloudTec ® cushioning system inspired by the original glued-on garden hose pieces. The system now has a series of horizontal hollowed tubes (or “clouds”) that offer stability each time the foot hits the ground. They absorb the impact and then tighten to help push the foot off the ground.  

On ’s Focus on sustainability

One of On ’score pillars is sustainability — and not just sustainable production, but sustainability in all aspects.  

On use fossil – free material that have a low impact on the environment . For example , the new Cloudsurfer shoe is has has 85 % recycle polyester , 30 % overall recycled material , plus recycled yarn for embroidery . And the new CleanCloud ™ EVA foam for outsole was made with capture carbon emission .

Aside from the materials, the company focuses on creating circular systems to reuse and recycle products.  

On Cloud Shoes

On Cloud refers to a whole collection of shoes with the CloudTec® system. If you want a pair of On Cloud shoes, here are a few of our favorites.  

On Cloudnova

On released the Cloudnova during the COVID-19 pandemic in May 2020. While that may seem counterintuitive, it was actually a booming success. co – founder Allemann said they wanted to create a multifunctional shoe that could fit any occasion, especially since there were no longer divisions between work and personal lives.  

People were work from home in comfort wear , so the times is called call for a shoe that double as a run and everyday shoe . And that is ’s ’s how the Cloudnova was bear .  

Complete with the CloudTec® system and the Speedboard® midsole, the Cloudnova offers superior cushioning for improved performance. It comes in sleek black orwhite colorways. Or, if you want a splash of color, you can find a pair with a bright accent on the CloudTec ® sole .  

On cloudmonster

What do you get when you cross a purple monster with the comfort and stability of an On running shoe? The cloudmonster, of course . This bold shoe is offers with an exaggerated CloudTec ® sole is offers offer maximum cushioning — and a bit of height . While it was originally release in a dark purple color , you is find can find it in several different colorway , fromall black to white and bright orange.  

It was first released in 2022, making this a fairly recent model perfect for everything from road running to long-distance treks.  

On Cloud 5

Featuring On’s CloudTec® technology, the On Cloud 5 provides the signature look and comfortable feel On has come to be known for. Combine this with the Zero-gravity foam midsole and the Speedboard®, and you have the perfect lifestyle shoe that excels as a comfy, everyday, versatile choice.

An engineered mesh upper keeps the airflow moving and accommodates different foot shapes more comfortably. Tying and untying laces is a thing of the past with the On Cloud 5 thanks to the Speed-Lacing system, which are bungee laces held over the eyelets of the shoe with a knot.

On Cloudswift 

On is about to release its third generation of Cloudswift shoes. The first pair came out in 2019 and was On’s way of debuting its Helio™ super foam.  

The Cloudswift is a light shoe with superior traction, making it the perfect urban running shoe. The “clouds” on the sole are very pronounced and look like a series of bubbles on the bottom of the shoe. The Cloudswift comes in subtle colorways, like gray and lavender orwhite and light green.  

On Cloud X 3  

A lot of athletic shoes have claimed to be able to do it all over the years, but the On Cloud X 3 is the real deal when it comes to versatility. Whether you’re focusing on cross-training, strength training orshort runs, the On Cloud X 3 has you covered.

On’s signature CloudTec® system provides lightweight cushioning and energy return. They also feature On’s Speedboard® technology, providing a firm but comfortable ride. A three-layer engineered mesh upper provides breathability and support in a lightweight and comfortable package, and a unique star lacing system secures the fit while reducing pressure on the forefoot.

On The Roger 

Roger Federer is a tennis legend who loves wearing On shoes. But Roger became more than an On fan. In 2019, he partner with On run, which led to a design collaboration.  

Together, they released The Roger in 2021, the company’s first pro-tennis shoe. It looks quite different from other On shoes since it’s missing the large hollowed tubes of the CloudTec® sole. But that doesn’t mean The Roger lacks the technology. Instead, it’s hidden in the sole, along with the iconic Speedboard®.  

On Shoes & Apparel in Pop Culture

On shoes are all about creating a whole new running experience, making them a perfect fit for athletes. However, the brand has become popular with a much broad fan base.  

The minimalistic design and fresh, cool colorways have caught the eye of influencers and celebrity alike . Peoplejust ca n’t get enough of the superior support. And the focus on sustainability is just another selling point.

Put all these features together, and it’s a no-brainer why On has become so popular with everyone, from athletes to your favorite influencer.

Ready to feel what it’s like to run On Clouds?

Cop a pair of On running shoes today at JD Sports and experience what it’s like to walk on clouds.